Running a campaign

Running a Kickstarter or crowd funding campaign is tiring and stressful, but the better organised you are the easier it will be. Copy what I got right, learn from what I got wrong, and you’ll do great.

Failed Kickstarter
Additional costs can really build up, especially if you encounter any delays. Just scraping over the funding line could be a worst case scenario.If you've run multiple campaigns and are 100% confident of your numbers...
Kickstarter marketing companies
Kickstarter marketing companies swarm all over you as soon as you launch a campaign. They'll promise the world, but are they worth using? Here is what I've found works and what doesn't.Before you even consider...
When to launch a Kickstarter
tl;dr most months are fine but avoid ChristmasI'm always being asked when is the best time of year to launch a Kickstarter campaign. I've launched a few myself and so have spent a good amount...
Kickstarter launch
Hint: probably not yet.The biggest mistake people make with a crowd funding campaign is launching too soon. It's understandable, you've got a product or prototype that you love and you just want to start selling...
Indiegogo overview
It's not.But it does have some advantages which are worth considering when picking your crowd funding platform. But you should still pick Kickstarter. Really. Flexible goals The biggest advantage of using Indiegogo is the ability to have...
Kickstarter overview
Kickstarter and Indiegogo are the big 2 in crowd funding. Both have some advantages and I'll look at where Indiegogo excels at a later date (update: I've now posted The reasons why Indiegogo is better...